Effectively Communicating Climate Change
Through RBF grantee the Prometheus Institute for Sustainable Development, the Global Observatory Project (GO) offers informed and accessible analysis and commentary by experts in science, economy and policy, as well as a cadre of business, political, and cultural leaders. These GO Ambassadors consist of renown personalities and opinion leaders such as Nobel Peace Laureate and activist Desmond Tutu (South Africa); businessmen Sir Richard Branson (U.K.) and Juan Rada (Chile); environmentalist Maurice Strong (Canada); and social entrepreneur Jeremy Leggett (U.K.).
During the Copenhagen conference, GO will utilize use print, radio, broadcast, and online media to transmit the powerful messages of its team of experts and ambassadors. Its daily programming will include a one-on-one interview with a key figure in the climate issue in the morning; a panel discussion of the day's developments; and a daily wrap-up of select interviews and coverage of the day's developments, both inside and outside the negotiations.